You know the feeling... You walk past somewhere, and you pick up a scent that you know you recognise. You just don't know where from. You think about it, and you think about it some more. You can't put your finger on it, but still, it has evoked positive feelings in you. It's left you in a good mood!
That's what scent experience does. By continuously infusing a room with a specific scent, you are seeking to improve the way people experience your environment. Think back to when you last visited certain large chain stores, for example, where you immediately smelt a fresh perfume.
That heightened perception can trigger several effects:
- Visitors remember you more quickly
- You can set yourself apart from your competitors
- Your sales start rising